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Gatorade ambushes Lebron James on Twitter.

http://mobile.bloomberg.com/news/2014-06-06/lebron-james-s-cramps-lead-to-twitter-attack-by-rival-gatorade.html

A somewhat juvenile response by Gatorade as they go after James who is a Powerade endorser.

Comments

  • edited June 2014
    The user and all related content has been deleted.
  • Actually I saw the headline on Bloomberg's scroll at the bottom on TV.

    I agree. Negative advertising is a huge mistake. I have to be careful since I am a Powerade drinker. My bias is showing.
  • LOL. Social media is just so ridiculous in so many regards. There is so much that phones I think are capable of that isn't being done in this country and yet, so much emphasis is put on Twitter and Facebook.

    As for Gatorade, I miss Gatorgum. I drink VitaminWater Zero when its on sale and the occasional powerade/gatorade.
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